24 August, 2017
Technology. This one word has the power to change lives, businesses, economies and even history as we know it! We can love it, we can hate it, but we simply can’t ignore it. It can be viewed as a necessary evil by some, and a means to solve some of the greatest challenges that ail us today by others. The latter opinion, in my mind, is what has captured the imaginations of many, leading to indelible changes in the world.
22 August, 2017
“A person who is on a diet has around 40-70 questions a day like—Can I have a cup of tea? If so, can I add sugar and if I can, how much? Quick responses to these questions help them make a lifestyle decision. They need someone making these decisions on the go,” says Ritu Shrivastava, founder of Obino, a weight-loss coaching app. On their platform, coaches respond to queries within a few minutes and seek pictures of lunch and dinner consumed to keep them on the fitness track
16 August, 2017
“While the sector has been largely unorganized until now, it is on the brink of being consolidated into an organized entity with more global players stepping in. Homegrown startups as well as online and mobile marketplace models of business, structured around the ‘gyming’ and fitness domains are also coming up in a big way. Now gyms and fitness studios, even coaches and nutritionists, are easily accessible on people’s smartphones, forcing people to include fitness in their daily routine,” says Ritu Srivastava, founder of Obino, a weight loss coaching apps
16 August, 2017
Thanks to technology, digital apps now provide access to trained nutritionists and dieticians available to design diet plans suited for new moms. From providing reminders on what snacks to eat that are healthy, but low on calories, to linking all the recorded data automatically. Synchronizing across devices – including those of other careers that a mother authorizes. They present a great opportunity for new parents to receive the advice they need.
9 August, 2017
FAT. It’s a three-letter word that is driving billions of dollars in revenues across multiple industries around the world. It is a word that is also responsible for creating mayhem in the lives of billions, right from the ailments that get associated with it to the various social repercussions that one ends up facing, to the inevitable rise of “fly-by-the-night” operations that promise the effect only Harry Potter’s invisibility cloak could ever ascertain! So here I attempt to break down F-A-T into what it might mean for our future and how it will likely shape the future of healthcare as we know it.
14 July, 2017
Obino is profiling women from different walks of life; ranging from artists to corporate honcho’s to entrepreneurs, who share how they lead in their specific areas of work while making sure they prioritize their health
21 June, 2017
A team of yoga experts at Obino, which is a mobile health and weight loss coach, have handpicked 6 yoga asanas and spelled out a healthy diet to follow to lose weight.
12 May, 2017
As a health-tech venture-funded entrepreneur and working mom, one of the most common questions I'm asked is 'How do you manage?' My smiling rebuttal of 'What makes you think I'm managing?' is often laughed off as a witticism but only another working mother will recognise it as the utter and complete truth. I don't manage. I just keep going until it's over. Then I start again the next day.
17 April, 2017
For real-time health coaching Among the myriad health and weight loss apps, Obino stands out with its personalised approach. A dedicated coach will monitor your eating habits realtime, interact with you through the app, and prescribe tailored diets and lifestyle changes. While a pedometer in the app tracks your steps during the day, another fitness coach will guide you on activities and weight loss exercises. But all that’s not going to work without that extra ounce of co ..
17 April, 2017
One of the top-rated Health Apps on the Google Playstore, Obino has consistently maintained a 4.4 rating and has received great reviews with many life experiences shared by users. It is a Health Partner to Samsung for its wearables and the Samsung S Health platform, and also powers the pre-loaded Intex FitMe health app for all Intex Smartphones in India. They were also recently felicitated as a brand partner to ICICI Bank's Creative Masters initiative.
17 April, 2017
In addition to Weight Loss, Obino introduces new outcome-based health programs for Body-Building, Diabetes Control & Clinically-supervised Weight Loss for people with medical conditions. With a laser-sharp focus on enhancing user delight and ensuring real time, result oriented health coaching for each customer, Obino has now introduced 3 new health programs in the Pro version of its app including programs for B ody Building, Diabetes Control & Clinically-supervised Weight Loss for people with medical conditions. With this move, Obino aims to address the audience that along with obesity, suffers from various comorbidities and weight-related lifestyle issues that accompany the disease.
3 April, 2017
It is important to take up a physical activity or to exercise to stay fit and lose weight. You can also make exercising fun by doing HIITs, zumba, pilates, etc so that staying fit doesn’t become a bore or a task.
One of the new routines you can include in your fitness regime is walking backwards. Yes, this is something we did as children for fun but if you include this into your exercise routine, it can show some amazing results.
17 February, 2017
Founded by former Bharti Airtel brand marketer Ritu Srivastava and Aircel IT worker Yogesh Sachdeva, Obino raised early stage funding in January last year. It launched in August 2014. Founded by Pankaj Bora and Shubham Goyal, Fitard is a fitness rewards app that gives users Fitcoins for completing targets. Those can then be used as discount coupons.
16 February, 2017
Mumbai-based Manna Healthcare Pvt. Ltd, which runs weight loss coaching app Obino, has acquired Fitard, a reward-based fitness tracking app, it said in a statement.It did not disclose the deal value. The fitness app rewards users with Fitcoins, a virtual currency, on completion of targets. These Fitcoins can be used as discount coupons later.
Fitard Technology Pvt. Ltd that runs Fitard was founded by Pankaj Bora and Shubham Goyal. Prior to starting up, Bora worked as senior software developer at food-tech startup TinyOwl, while Goyal worked with grocery delivery app MovinCart and Suez Environment.
10 February, 2017
Mumbai-based Manna Healthcare Pvt Ltd, the company behind health & weight loss coaching app Obino, today announced the acquisition of Fitard, a rewards-based fitness mobile app startup also located in Mumbai.
Obino’s users are currently able to track their daily steps & food intake as well as be coached by experts in a high-touch, high-retention model based on giving strong metric-based health outcomes. With the competencies brought in by the Fitard team, they will soon join a gamified ecosystem that recognizes and rewards their health and fitness initiatives. Obino intends to tap the latent power of successful users to serve as points of inspiration & motivation for other users, therefore turning fitness into a fun-based learning experience and making it a more inclusive and community driven experience.
5 February, 2017
In March 2016, Ritu Srivastava, cofounder of Obino, a fitness and wellness venture, met the founders of Fitard, a fitness gamification company, to discuss plans to be a rewards partner.
That conversation, initiated by a common investor, quickly pivoted to an acquihire as Fitard’s founders discovered by August-September that it was better to be part of a larger team. The duo found themselves playing new — and pivotal — roles at Obino. “The levels of motivation these entrepreneurs hav ..
4 January, 2017
“We have grown to touch over 4 lakh lives in just under eight months, so the response has been overwhelmingly positive. We have helped our users lose over 30,000 kilos of weight on the platform, with our free users contributing a large share in the last few months alone,” says Srivastava, founder, Obino.
2 January, 2017
Ritu Srivastava, founder of health & weight loss app Obino, believes that the sector is highly unorganised that also translates into the huge divide between urban and rural access to healthcare and technology. To ensure that healthcare reaches right down to the roots, the poor Internet infrastructure of the country needs to be improved.
30 December, 2016
“Year 2016 definitely was the year for diet-focused weight loss. We saw it all this year, from enquiries on fad diets to mono-fruit diets, to actual spectacular weight loss by a healthy and balanced eating regimen, we can safely say that 2016 was the year of the diet,” said Ritu Soni Srivastava, Founder, Obino, which is a mobile health and weight loss coaching app.
One of the crazy diets that were followed in 2016 was the apple diet. “You must have heard of 3 day or 5 day apple diets to get rid of those extra kilos pretty quick. All one has to do is hog onto as many apples as they want so there’s no fear of getting hungry,” said Ritu.
23 October, 2016
Some of these DIY apps were born out of the personal experiences of those who’ve launched them. Like Ritu Soni Srivastava, the woman behind Obino, who after battling the extra kilos gained during her pregnancy, dumped the specialist guiding her through a weight-loss programme. While following the programme she lost seven kilos in three months but after discontinuing it she lost another 12kg in six months by doing her own thing. She launched Obino, a do-it-yourself app, in August 2014. Soon, users came back with queries and Srivastava decided to get fitness experts on board. Besides Obino’s free version, which offers calorie counts of different foods and reminders (to drink water, to carry a snack etc), there’s one which costs Rs 499 per month.
29 September, 2016
Obino, a venture-backed Health & Weight Loss Coaching app, with more than 3.25 lakh downloads, announced the results of India’s first mobile “HEART HEALTH STUDY”. The study mapped emerging health related patterns of its active users across India that are likely affecting India’s heart health
21 September, 2016
Obino is a virtual Weight Loss & Health coaching solution on your mobile & has been used by over three lakh Indians to lose weight, get fit and become healthier. With a 4.4 Rating on the Google Play Store & thousands of delighted customers in India & abroad, Obino helps its users by intelligently pairing each of them with their own personal health coach, who work one-on-one to develop customized diet, fitness and lifestyle regimes to achieve their health goals – be it losing weight, getting fitter or improving their health outcomes.
20 September, 2016
Obino provides an economically viable health and diet coach. In the beginning stages of establishment, the app was simply a do-it-yourself platform. But more effective results were observed with one-to-one patient-coach situation. Presently, both services are provided to the customers. We, as Indians, are faced with many questions as to what is a good diet in accordance with the Indian dishes we eat every day. Many of us have specific health problem which may affect our choices of diet and the kind of exercises our body can withstand. Obino has the solution for all these problems. It presents diets according to our favorite dishes and personal health based fitness plans given by dieticians who study our health profile thoroughly and who are always just a call or message away from us.
25 May, 2016
After the birth of her daughter seven years ago, Ritu Soni Srivastava faced a problem that many do: she had trouble losing all the baby weight.
Pregnancy had been “an orgy of feasting,” she remembers. She put on half of her body weight. “I was petite my whole life. I thought I’d get rid of [the baby weight] whenever I wanted,” Ritu tells Tech in Asia. “People who haven’t been overweight don’t know how that works – your body and metabolism.”
20 May, 2016
Obino, which was launched in 2014, is not like any other weight loss mobile application where content is aggregated from different sources. Here, you have well-qualified personalised coaches, dieticians and trainers who understand your body type, daily routine and then recommend you exercises and diets.
"Obino's coaches engage with the customers round-the-clock and inculcate healthy habits in them by teaching them how to manage their own health, which will be beneficial for them in the long run," said Ritu.
14 January, 2016
Obino provides users with access to a dedicated health coach and personalised fitness plans, besides its mobile app-based tracking and reminder tools.
Eventually, Obino wants to move away from human-based interaction services to an artificial intelligence (AI) based-interface so that users can be coached via the app. This will ensure that a large number of customers are attended to in a consistent manner.
13 January, 2016
Obino is a mobile app that offers a dedicated health coach, personalised diet and fitness plans, and includes app tools that notifies the user of their fitness routine. Most of the content is customised according to the user, with the help of AI built by the company, and also on the user’s medical history. The nutritionists check on the content before it is shared and also they give additional remarks, if required.
21 December, 2015
Obino, an app-based weight loss coaching platform owned an operated by Delhi-based Manna Healthcare Pvt. Ltd has reportedly raised an undisclosed amount in its seed round from US-based venture capital fund RoundGlass Partners. Obino charges between Rs. 499 and Rs. 1,499, for personalised diet and fitness plans, and claims to have 10,000 users with over 500 paid clients.
19 December, 2015
New Delhi: Manna Healthcare Pvt. Ltd which owns and operates Obino, a virtual weight loss coaching platform, has raised an undisclosed amount in its seed round from US-based venture capital fund RoundGlass Partners, a top executive of the company said on Friday.
“The money will be utilized in product enhancement and marketing activities,” said Ritu Soni Srivastava, founder and chief executive officer, Obino.
8 April, 2015
Obino, a mobile application firm, has initiated discussions with a number of private equity firms to raise about ₹2-2.5 crore in angel funding. The company intends to use the funds for development of its platforms. The company aims to close the funding in May, its founder Ritu Shrivastava told BusinessLine, but declined to divulge names of firms Obino was in talks with. The six-month-old firm had raised its first funding from Health Start. The company’s mobile app, which help to users lose weight (fight obesity) had received 18,000 downloads and has about 2,500 active users.
4 April, 2015
Obino has 2,400 active users and has been downloaded 18,000 times. What Obino also does is recommend, remind and monitor. “Going ahead we will have coach (dieticians) as part of the app. At present the premium model that we have is paid, but in the next 1.5 months we will make it free,” added Srivastava. Obino which plans to raise Series A funding in the next 12 months is targeting 200,000 downloads and 50,000 active users in a years time.
19 March, 2015
ObiNo actually behaves just like a Real-Life Coach – it assesses your body and creates a personalized Weight Loss Task list daily that simply needs to be followed. For the each assigned task, it also gives recommendations on how to do it. For instance, if you are asked to eat a 350 Calorie breakfast, then it provides a detailed meal-recommendation and you can ask for as many options as you like, which it instantly provides.
29 January, 2015
Ritu Soni Srivastava, who launched ObiNo, a mobile weight loss coach, in August last year believes people have an idea of what to eat and how to work out but need someone to guide them. “Coach apps do just that, they hold users accountable for their health,“ she adds.
Developers say that such apps appeal more to people who have already consulted nutritionists and trainers and understand the basic difference between good and bad health choices.“It is like having an `agony aunt' at your disposal, at all times,“ says Dev Khosla, director IDK Healthcare Private Limited that launched Theweightmonitor app in December last year.
21 October, 2014
Mumbai-based Manna Healthcare Pvt Ltd owned weight-loss app ObiNo, raised an undisclosed amount of seed funding from healthcare incubator Healthstart, a company executive informed Techcircle.in. The company said it will use the funds to grow its team and update the product user experience for greater customer engagement.
Founded in August 2012 as a value-added-service which provided weight-loss plans to Airtel subscribers, the company later switched to a mobile app which provides weight loss coaching to Indians with real-life coaches and tools like the eDiet plan generator and Indian meal recommendation engine.
17 October, 2014
“Stealth mode is rubbish. Nobody can or will steal your idea. Just talk about your idea to everyone you meet … honestly and passionately, and listen respectfully to what they say in return. Some of your biggest learnings and key pivotal moments will emerge from these conversations.” – Ritu Soni Srivastava, Co-founder, Obino
29 August, 2014
ObiNo is a Mobile Weight Loss Coach, designed specifically to help Indians to lose weight in a safe, healthy and affordable manner. Ritu and team claims that the app gives exactly the same results as one would get with dieticians and Personal Trainers. "We have some innovative and proprietary tools which substitute Experts, contextual reminders and diet plans that are generated on the go, it’s an instant and reliable Weight Loss Coach that is with you wherever you go," says Ritu.
14 February, 2014
Joining the league, ObiNo, another such platform is releasing its mobile app to help people lose their weight on their own. The app, with its DIY tools automates the knowledge and techniques behind weight loss.
The Obino app is almost like a virtual weight loss coach that calculates how many calories you consume, reminds you to drink water every couple of hours, and also recommends places to eat at around your location, among other things. Unfortunately, it isn’t available on any platform other than Android at the moment, so iOS and Windows users need to wait for a while before they can get Obino to keep an eye on their weight for them
Among the myriad health and weight stands out with its personalised approach. A dedicated coach will monitor your eating habits real time, interact with you through the app, and prescribe tailored diets and lifestyle changes.
While a pedometer in the app tracks your steps during the day, another fitness coach will guide you on activities and weight loss exercises.
But all that's not going to work without that extra ounce of commitment on your part.